Do you have a burning desire to express your creative side? Make something you will be proud of? You would if you had the time, and your job isn’t too creative?
Do you often find yourself sharing your knowledge and expertise to contacts, suppliers and customers, free of charge? More and more businesses have started to recognise the benefits that come hand in hand with offering their customers free products, advice and services, as an effective marketing strategy.
When it comes to marketing your business effectively, it’s important that you establish a brand identity that will differentiate you from your competitors. This is vital as establishing a memorable personality will allow you to optimise brand awareness and secure a credible reputation.