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An example of a GIF, character animation and 2D digital animation

A Summary of Terms Used in Video Animation

2d Digital Animation Animation created using illustrator and after effects, drawn in the computer, and manipulated in the animation software. After effects Adobe animation and editing software I regularly use to create great effects. Animation Manipulating designs of graphics or characters so that they are brought to life in a video form. Animatic Once the …

solicitors explainer animation video

Misconceptions and The Truth About Video Animation

Animation is going to be the solution to all my problems #Animation will give you a great return on investment as part of your marketing strategy. The results are consistent and measurable. Video animations works best as part of a sales process or funnel, and should be created to play a specific role, for example: …

video animation vs video talking head

When to use animation or a talking head?

Talking head videos are often used when businesses want to talk directly into the camera or complete an interview style video. A good example is a testimonial video, which can be an effective video tool when it comes to implementing and enhancing your digital marketing strategy. Video There are a number advantages that come hand …

Has your brand got a sonic design?

Has your brand got a sonic design?

When it comes to marketing your business effectively, it’s important that you establish a brand identity that will differentiate you from your competitors. This is vital as establishing a memorable personality will allow you to optimise brand awareness and secure a credible reputation.